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The business of web design

There is an interlocking relationship between the budget of a site and its scope and timeline. A change in one element will affect at least one of the others. If you are freelance web designer, you may be dealing with a client directly; if you are working in an organization, the “client” might be a manager or a different division or department. In both situations the rules are similar: if the budget, scope, or deadline shifts, it will affect at least one of the other aspects of the project.

After you complete the information architecture phase, it is quite likely that the client will ask for new features. As the designer, you need to communicate how this will affect either the budget or the timeline for delivery. In a similar way, if the timeline for delivery changes and the site needs to be delivered sooner than anticipated, then you need to either exclude features or change the budget to reflect this. Ideally, the client will be able to tell you which of these factors is the most important.

For example, if there is a fixed budget for a site and there is absolutely no way the client can exceed it, then you will have to ensure that features can be completed within the budget.An invaluable online resource for all things related to web design, this site has articles about business practices, client management, information architecture, and much more.

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Each year, the site also conducts and releases a survey of web designers, which provides useful data about salary ranges, job titles, and more. Type survey in the search fi eld on their home page to fi nd the most recent one

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